Rethinking the Merchant Dashboard for Zomato

Refine the UI to deliver a personalized, intuitive, and efficient booking experience. This includes dynamic content adaptation based on user behavior, preferences, and booking history. Redesign how personalized recommendations, rate comparisons, and room configurations are displayed—making them clearer, more relevant, and easier to act upon. Simplify and modularize interface components to support personalization logic, reduce cognitive load, and improve task accuracy across varied booking scenarios (e.g., multi-room, configuration-specific).

3 Feb 2025

CLIENT

Eightfold.ai

CLIENT

Eightfold.ai

CLIENT

Eightfold.ai

Role

Designer/Researcher

Role

Designer/Researcher

Role

Designer/Researcher

Service

UX Design, UXR

Service

UX Design, UXR

Service

UX Design, UXR

Work Details

Works

Work Details

Works

Work Details

Works

Aether, an e-commerce platform, struggled with high bounce rates and low conversions. The challenge was to optimize the user journey and improve the shopping experience.

We conducted usability testing and heatmap analysis to identify friction points, then redesigned the navigation, checkout process, and product pages for better clarity. The focus was on creating a frictionless shopping experience.

Aether, an e-commerce platform, struggled with high bounce rates and low conversions. The challenge was to optimize the user journey and improve the shopping experience.

We conducted usability testing and heatmap analysis to identify friction points, then redesigned the navigation, checkout process, and product pages for better clarity. The focus was on creating a frictionless shopping experience.

Aether, an e-commerce platform, struggled with high bounce rates and low conversions. The challenge was to optimize the user journey and improve the shopping experience.

We conducted usability testing and heatmap analysis to identify friction points, then redesigned the navigation, checkout process, and product pages for better clarity. The focus was on creating a frictionless shopping experience.

Design Solution

Works

Design Solution

Works

Design Solution

Works

Through intuitive navigation, a clean UI, and a mobile-first approach, we enhanced usability and boosted conversions. The redesign led to a measurable increase in sales and customer retention, with users reporting a smoother and more enjoyable shopping experience.

Through intuitive navigation, a clean UI, and a mobile-first approach, we enhanced usability and boosted conversions. The redesign led to a measurable increase in sales and customer retention, with users reporting a smoother and more enjoyable shopping experience.

Through intuitive navigation, a clean UI, and a mobile-first approach, we enhanced usability and boosted conversions. The redesign led to a measurable increase in sales and customer retention, with users reporting a smoother and more enjoyable shopping experience.

Design Solution

Works

Design Solution

Works

Design Solution

Works

Through intuitive navigation, a clean UI, and a mobile-first approach, we enhanced usability and boosted conversions. The redesign led to a measurable increase in sales and customer retention, with users reporting a smoother and more enjoyable shopping experience.

Through intuitive navigation, a clean UI, and a mobile-first approach, we enhanced usability and boosted conversions. The redesign led to a measurable increase in sales and customer retention, with users reporting a smoother and more enjoyable shopping experience.

Through intuitive navigation, a clean UI, and a mobile-first approach, we enhanced usability and boosted conversions. The redesign led to a measurable increase in sales and customer retention, with users reporting a smoother and more enjoyable shopping experience.